On March 1st, 2 Google engineers announced this in a blog post “Many of the changes we make are so subtle that very few notice them”. May that be, all the shortcut software engineers are now sent scuttling back to the drawing board. Most, if not all, of such programs google serp api draws upon Google’s API to extract data, regurgitate and present in a form that will assist in your keyword research.
It is now being implemented in United States and will roll out world-wide in due course.
According to “big brother”, the primary objective of this change (it is an on-going dynamic exercise to improve the search results to provide quality results) is to drop low quality websites that are merely copy and paste jobs to promote other people’s products in exchange for commissions. As a result of this elimination process, websites that provide invaluable information will be invariably pushed up in rankings.
The search giant is always on their toes to be one up in the game. Internet marketers, over the years, have continually found ways to beat the system. Automated programs are designed to artificially boost rankings through valid but questionable methods. Loopholes are then plugged. The whole process is being repeated – Google, “looking-for-a-challenge” software engineers, Google, software engineers, etcetera.
“We do have a responsibility to encourage a healthy web ecosystem,” wrote Google principal engineers Matt Cutts and Amit Singhal. The content website will have plenty reasons to celebrate with their high quality content rich websites that features research articles, reports and analysis. “It is important for high quality sites to be rewarded, and that is what this change does”.
Here are the ways to meet them head on.
There is no denying that website owners have taken to use creative ways to optimize search results like flooding popular query phrases in the body or planting unusually high numbers of links from other related sites back to their own. These tactics worked to attract abundant visitors who in turn are very likely to turn into sales.
At the end of the day, it is the fundamentals that will win the war. Website entrepreneurs have to realize that hard work always pays. Automation through the use of some software can, in some limited way, ease the workload but can never “cheat” the system. There is such software available that are not totally reliant on Google, but pulls data from other sources.
Internet Marketing… what a wonderful way to establish businesses in the 20th Century and beyond. Aren’t we lucky to be in this digital generation? To be able to take advantage of the Internet to Make Money online. No other businesses comes even close to the benefits in the business we are in. Wait. What is this we hear of Google changing their algorithm again? Oh, no! Back to the drawing board and late late nights writing tons of articles, blogs, forums.